Tuesday 29 November 2011

Do You Need an Animated Explainer for your Product or Services??

Well, the answer is YES!!!

If everybody around you is speaking of Animation, Explainers and Product Videos or Marketing Video… there is a reason for you to get a little inquisitive about it. It could be either your own research or some body’s suggestion to you to make one for your site or your product or services.

Whatever is the case, but today your inquisitiveness will graduate you to a new level of understanding. Do you know when did Video Content take over text content?? When 3 pages of write up almost made no sense and made all yawn several times, a video content of 3 minute engages, explains and excites them about similar products or services.
For instance, when your site gets a visitor, you greet him or her with your enriched textual content. Hopefully he should stay for some time and go through the necessities. But it does not guarantee that your message gets across. But if you have an Animation that explains your product in a couple of minutes….he does not only understand your services but almost remembers it by heart! And then the magic happens: The magic of sharing!
With the onset of social media and social networking, people actually share their experiences. A textual explanation will not do the rounds in the social circle, but a video can!!!
Video which is fun, video that is light hearted, video that is visually enriching has all the capabilities of taking your product and services to the world. No matter how much you love your product, to the rest of the world it is at first boring. Now don’t make it all the more boring with some heavy words and explanations. Keep this little secret in mind: Keep it simple, keep it light, keep the fun. Then see the difference. See how the world loves your product the way you adore it. 
An Animated Explanations have an average attention span of over 90% with no stressful tries. If kept simple and fun, your message simply gets across!
So, the next time you see your competitor playing a cool Animation that’s explaining their product so well, don’t just sit back, Animate a little bit of yourself and the rest you know!

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